In a bold move to protect its brand, YS Net, the studio founded by legendary game designer Yu Suzuki, has denied any affiliation with a purported Shenmue 4 trailer circulating on social media. The studio’s statement highlights the importance of authenticity in the gaming industry, especially as AI-generated content becomes more prevalent. The off-screen video, which falsely uses the YS Net logo, has sparked confusion among fans eager for news about the next installment in the beloved RPG series.